About Transamerica

The Transamerica Corporation is an American holding company for various life insurance companies and investment firms doing business primarily in the United States, offering life and supplemental health insurance, investments, and retirement services. Transamerica Pyramid skyscraper is one of the iconic buildings in San Francisco, California.

Challenge

Transamerica’s Retirement Solutions division offers defined benefit pension plans and defined contribution retirement plans, including 401(k) and 403(b), 457, multiple employer plans, and rollover individual retirement accounts. This division wanted a mobile app, a retirement planning tool, for their customers to manage their 401(k), 403(b), or 457 plans more effectively using their iOS & Android mobile devices.

Objectives

Mobile Solution for Customers | Modernizing Product Offerings | Customer Retention

Solution

For this project, we collaborated with Transamerica’s project team to design and develop “My TRSRetire” mobile app for iOS and Android devices. This app allowed customers to view their account status, transfer funds, and improve retirement outlook. We built an API interface to integrate mobile app with Transamerica’s web systems.

Key functions included:

Account Overview Account Transaction History Retirement Outlook Investment Management Investment Strategy & Planning Balance Transfer Forecasting Push Notifications

Results

Within a very short period after its launch, mobile app was downloaded by over 500,000 of Transamerica’s customers to become an instant success. App delivered very useful functionality to Transamerica’s customers which increased customer satisfaction ratings of Transamerica’s retirement services.

500,000+
App Downloads
98%
Customer Satisfaction
7%
Increase in New Customers
  • Transamerica mobile app
  • Transamerica mobile app
  • Transamerica mobile app
  • Transamerica mobile app

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