KISS Products is a leading name in the global beauty industry, best known for its innovative, salon-quality beauty solutions that empower consumers to achieve professional results at home. From press-on nails and nail care products to hairtools and skincare, KISS has built a reputation for blending quality with convenience. As a category leader in DIY beauty, KISS continually seeks new ways to enhance the customer experience, particularly through emerging technology and digital tools that support their expansive product offerings across online and in-store channels.
Partnering with Invonto for creating a nail measurement solution for our customers has been an incredible experience. This was a very complex problem that no one has been able to solve. From day one, their team understood our vision and brought it to life with impressive speed and precision. Invonto’s AI expertise, problem-solving ability, creativity, and attention to detail helped us solve a real challenge in an innovative way. The final product has exceeded our expectations and opened up exciting new possibilities for our business. We couldn’t be happier and highly recommend Invonto to anyone looking for a true digital partner.
Although press-on nails have grown in popularity, KISS faced a few key challenges in optimizing the customer journey. A common issue among customers is figuring out nail sizing. Customers often had difficulty determining which size would fit their nails best, leading to uncertainty and sometimes product returns. In addition, in the retail packaging, KISS has to provide nails in multiple sizes to ensure a custom has enough product to fit their nails. This causes product waste and cost burden. In the online shopping environment, this problem was compounded by the lack of a tactile or visual try-on experience, which made customers less confident in their purchase decisions. KISS needed a way to overcome these challenges and create a digital nail sizing tool and a shopping platform.
Accurate Nail Measuring | Improve Customer Satisfaction | Reduce Product Waste | Gain Competitive Advantage
To address KISS’s business challenges, Invonto partnered with KISS Products to develop an AI-driven mobile application that brought precision, personalization, and engagement into one seamless experience. The app features advanced hand-tracking and computer vision technologies that allow users to scan their hands and receive accurate nail size recommendations in seconds. In addition to this measurement capability, the app includes a virtual try-on feature, enabling users to see how various KISS nail products would look on their hands in real time. Designed for both iOS and Android platforms, the app ensures accessibility for a broad user base. On the backend, Invonto integrated analytics tools to help KISS gather insights into user behavior and preferences. This valuable data assisted in new product development and market research.
Invonto developed an AI-powered mobile app that combined precision, ease of use, and interactivity:
Using computer vision and hand-tracking algorithms, the app auto captures photos of customer’s hands and processes them in the real-time to determine accurate nail sizes.
Leveraging AI & augmented reality, customers can virtually tryon different KISS nail products before making a purchasing decision.
The app was designed for seamless use across both iOS and Android, ensuring a wide reach.
Built-in analytics provide KISS with valuable insights into app usage, user preferences, trending nail sizes, and product likes which helps with further product development and marketing.
The launch of the nail measurement and virtual try-on app delivered meaningful results for KISS Products. Customer feedback highlighted a significantly improved shopping experience, with 96% of users receiving precise nail size. Customers found virtual tryon ability engaging and helpful in deciding between different products. With a scalable foundation, the app also opens new opportunities for future enhancements and potential expansion into other product categories. Most importantly, the app positions KISS as an innovator in the beauty-tech space, reinforcing the brand’s forward-thinking approach and giving it a competitive edge.
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